



Published date : May 20,2011
'Thailand Tourism Marketing - Mapping the Future' conference at Shangri-la Hotal, Bangkok
Presentation from the following speaker :
1) China's Tourism Policy Readjustment and outbound Tourism Development
By Prof. Zhang Guangrui, Director Tourism Research Centre of Chinese, Academy of Social Sciences (CASS) Beijing, China
2) Strengthening the Thailand Brand image
By Mr. Tim Riches, Chief Growth Officer, Asia-Pacific FutureBrand
3) Promoting Sustainable Tourism
By Dr. Thomas Bauer - School of Hotel and Tourism, Management, The Hong Kong Polytechnic University
4) e-Marketing and Social Media
By Mr. Tiwa York - Omnicom Media Group, Thailand Director Digital Business
5) Reputation Management
By Dr. David Beirman, Senior Lecturer in Tourism, University of Tachnology, Sydney
6) Mapping the Future Together
By Prof. Frank Go-Chair of Tourism Management at the Rotterdam School of Management, Erasmus University







