946 Rama IV road
Published date: March 25,2011
By Dusit International
Bangkok – Dusit International, one of Asia’s leading hotel groups, celebrates Thai New Year with ‘Dusit Songkran Splash’ - a magical celebration in the middle of April (13-15 April) marking the beginning of the Thai solar year. Valid throughout the month of April 2011, the special privileges include an attractive accommodation offer at Dusit hotels and resorts across Thailand, Manila, and Dubai, with a 25 per cent discount from Dusit Best Rates inclusive of complimentary breakfast, when a minimum of two consecutive nights is booked. Guests will also receive the Songkran Survival Kit to cool down and enjoy the festive spirit and make this summer experience even more memorable and fun.
The Songkran Survival Kit includes all the essentials including water pistol, powder, Dusit hand towel, energy drink, Songkran Etiquette Card with all the Do's and Dont's to have fun, a timetable of Songkran events in the hotel and in the local area where Dusit’s guests can join, Songkran shirt for guests to wear, and a plastic wallet to protect valuables that guests carry during the festivities.
The ‘Dusit Songkran Splash’ is created to celebrate Songkran, a traditional celebration marking the beginning of the solar New Year in Thailand. The tradition is typically a Thai blend of solemn ritual and fun-filled festivities. Now widely celebrated with splashing water, the tradition originated as a way of paying respects to the older generation with gentle pouring of fragrant water over the hands or the shoulder, as a gesture to wash away bad luck. Splash exchanges are now found on every corner of the street across the Kingdom.
“Throughout the week of Songkran, Thailand sets the stage for the world’s biggest water festival. This campaign is our initiative for guests to experience the magic of Thai culture and to spread the Songkran spirit to the world. It’s so unique and the perfect way to mark a wonderful beginning and take part in a traditional fun ritual – adding to the experience that is Thailand,” said Mr Simon Burgess, Global Director of Sales, Dusit International.
For further information and reservations, visit our website Or contact Dusit Central Reservations: +66 (0) 2636 3333, E-mail: firstname.lastname@example.org
The ‘Dusit Songkran Splash’ includes attractive offers from 15 Dusit International’s hotels and resorts as follows:
§ Dusit Thani Bangkok
§ Dusit Thani Pattaya
§ Dusit Thani Hua Hin
§ Dusit Thani Laguna Phuket
§ Dusit Island Resort Chiang Rai
§ dusitD2 baraquda pattaya
§ dusitD2 chiang mai
§ Dusit Princess Koh Chang
§ Dusit Princess Korat
§ Royal Princess Chiang Mai
§ Dusit Princess Srinakarin, Bangkok
§ Dusit Thani Manila
§ Dusit Thani Dubai
§ Dusit Residence Dubai Marina
§ Dusit Princess City Centre Dubai
*Songkran Survival Kit is available during Songkran dates on 13 - 15 April 2011.
Source :PR & Communications