PAINKILLER Overview

PAINKILLER is surely a strange name for a clothing brand.

The word PAINKILLER is opted for its meaning: a medicine that reduces pain, the alternative menswear, that is not overly masculine nor too feminine, neither trend-follower nor boring. The right dose of design blending quality and modernity. Long lasting fashion pieces that could finally become classics and in time, turn into vintage. Wearable and quite like easy-listening records that we turn on repeatedly. 

Also this word has a special trait for its origin “pain” and “killer”, 2 negative words combining into one positive. a message of hope and truth; After the rain comes the sun.

Behind beautiful clothes, there are hard working hands.

“Prescribing the exact dose in design, excessiveness is unnecessary.”